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Create the Best Impression
VolVol. 1 No. 10 October 2009
PUMPKIN FACTSPumpkin and Jack-O'-Lantern
 
Pumpkins have been grown in North America for five thousand years. They are indigenous to the western hemisphere.
Pumpkins are fruits. A pumpkin is a type of squash and is a member of the gourd family (Cucurbitacae), which includes squash, cucumbers, gherkins, and melons.
Pumpkin seeds should be planted between the last week of May and the middle of June. They take between 90 and 120 days to grow and are picked in October when they are bright orange in color. Their seeds can be saved to grow new pumpkins the next year.
In what has become an annual event, the world record fell in 2007. The largest pumpkin ever grown stands at 1,689 pounds. It was weighed in on October 7, 2007 at the Rhode Island Weigh-off. Will the record fall again in 2009? I'll let you know!
By carving and adding candles to create Jack-O'-Lanterns, pumpkins became the most popular icon for Halloween celebrations.  Pumpkin graphics are displayed each autumn throughout the country.
What is Graphic Design?
 Jack-O'-Lantern Abstract
Graphic design is the creation of visual media, usually for marketing. Logos, business cards, brochures, postcards, publications, mailings, invoices, and books are all products of graphic design.
 
Suppose you want to announce or sell something. You have a message you want to communicate. How do you send it? You could tell people one by one or broadcast by radio or loudspeaker. That's verbal communication. But, if you use a visual medium-if you make a poster, type a letter; create a business logo, a magazine ad, an album cover-you are using a form of visual communication called graphic design.

Graphic designers work with drawn, painted, photographed, or computer-generated images.  They also design the letter-forms that make up various typefaces found in movie credits and TV ads; in books, magazines, menus, and even on computer screens. Designers create, choose, and organize these elements to communicate a message. Graphic design is a part of your daily life. From small things like gum wrappers to huge things like billboards to the T-shirt you're wearing.  Graphic design informs, persuades, organizes, stimulates, identifies, and attracts attention.
 

Why Use Graphic Design to
                Create Corporate Branding?

House of Candlez LogoIt's possible to use graphic design to create a corporate image that can make an impact. Although you can use words in advertising, there is nothing that has the visual appeal of graphics.  Graphics give people something they can easily remember in addition to creating a unifying theme or concept that runs throughout the company literature, packaging, forms, marketing materials, and anything to do with correspondence including letterhead, envelopes, and business cards.

Graphics are the "something extra" that will set your company apart from the competition when it comes to customer recall. The graphics make it possible to change an ordinary business message into a powerful visual marketing tool.

Impressions are created in a moment and last indefinitely. When people look at your logo and any other graphics you use on your business materials, the image you want to portray should be conveyed. The graphics can create the best and lasting impression on those who receive your company materials.
 
When the graphics are carefully created using creative design and crisp brilliant colors, the result is company branding. Graphic design is one of the most effective marketing tools your company can use. The chosen graphics promote your business and provide a stimulating concept which brands the company.
 
Whether creating a brand or a holiday display, graphic designs can be the most useful tools for bringing your business to life. 

More graphic solutions. . .

Thank you for your interest in our newsletter.  Forward this email to your friends to give them helpful information.  And, watch for more about branding your business.  
 
Contact me with questions, comments, or ideas for future eNewsletters.
  
~Ande
 
 
 
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  Impressions are created in a moment and last indefinitely.
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