|
History of May Day
May Day which
occurs on May 1 is a traditional
holiday in many cultures in which
children celebrate by winding colorful
ribbons around the Maypole. While it
is not an overly prominent holiday in
America, it does have a long and
notable history as one of the world's
principal festivals.
In many
countries, May Day is synonymous with
International Workers' Day, bound up
with the struggle for the shorter
workday. The 8-hour day movement
which directly gave birth to May Day,
can be traced to the general movement
initiated in the United States in
1884. The Federation of Organized
Trades and Labor Unions passed a
resolution stating that eight hours
would constitute a legal day's work
from and after May 1, 1886.
Although
today the 8-hour day is the law for
employees, most business owners work
many more hours. They have their
stores open at all hours because
customers frequently need products and
services during hours other than
8-5, so their stores must be
available. Since most people use the
Internet to find the product
locations, being the store that is
found is of primary concern.
|
|
Attention!
The challenge is getting the attention
of the potential customer. In today's
business world, Internet availability
is as important as having a phone. A
website allows your business to remain
open 24 hours a day, 365 days a year.
It reaches out to prospective
customers who are trying to find what
your business offers. Your site can
attract new customers and even
generate revenue while you sleep.
The information on your site can save
you time and money. For example, you
can save time by reducing the number
of informational phone calls asking
"what are your business hours?" or
"where are you located?" and save
money on printed promotional
literature.
You can replace
your print-copy Yellow Book ad. A
website is much less expensive and can
be updated when needed, while your
hard-copy Yellow Pages' ad can be
changed only once a year. Providing
an up-to-date, easy to navigate
website for your customers is
essential to growing your business.
You can provide more info in a
one-page website than in an entire
telephone book ad. Provide your
location, store hours, services,
products, contact information, weekly
specials, and more. As an example, if
you move just when the book is printed
you won't be able to tell prospective
customers for a YEAR. With a website,
you can tell them TODAY.
|
Location, Location, Location
It is an important fact of
marketing that it is
necessary to use all the
tools in your tool box
including websites:
shopping carts;
eNewsletters; animations;
SEO plus creative
graphics: logos; business
cards; print media,
etc. Google Places
is another one of those
valuable tools. Just as
your website is a tool for
people to find your
business, so is Google
Places. It is free from
Google,
and it is functional, and
it needs to be used.
Google Places,
formerly Google Local
Business Center, is a must
for local businesses.
According to Google,
one in every five searches
is related to location in
some way. In our
experience with local
business websites, adding
Google Places has shown a
20% - 30% increase in
website hits with
many being quality hits.
Even if your company
is national in scope and
doesn't do much local
business, it is strongly
suggested that you claim a
Google Place Page. These
listings are showing up in
more and varied ways in
the Google search results,
well beyond just Google
Maps. We expect them to
gain even more prominence,
given all the effort
Google has been putting
into them lately. Check it
out, your competition is
on Google Places, you
should be too!
|
|
How
We Can Help
With a new website design from
Ad Design Biz or
Custom Websites or shopping cart
from
Lease A Cart, we will set up your
Google Places account at no charge.
We include your business logo and
optimize your Google Places account in
line with your website. All you need
to do is provide your Company name,
email address, business address and
phone number and verify your email
address (in response to Google
contact). Then you supply the pin #
that will be mailed to you by Google
or provided via phone to your business
phone number. We will do the research
to identify the all-important
appropriate keyword phrases and set up
the account while working with you
to include a description keyed to your
website plus categories, business
hours, types of payment, photos,
videos, and other important
information.
Although Google holds over a
65% share of the search engine
market, Yahoo! Local and Bing
Local Listing Center should not be
disregarded and should be
utilized.
|
|
|
|
|
|
from
|
Some Google Places Customers
Click Image to Go to Website
Dawsonville GA
Houston TX
Whipple OH
Dawsonville GA
Birmingham AL
Suwanne GA
Hoover AL
Houston TX
|
|
Graphic Design
● Business Cards
● Brochures
● Postcards, Rack Cards
● Print Media
● Signs & Banners
Internet Marketing
● Shopping Carts
● Forms & Databases
● Self-Update Websites
● Flip-Page Booklets
● Web
Hosting
● eMail Contact Forms
● eMail Cloaking
● Favicon Creation
● Blogs
● eNewsletters
|
|
