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Search Engine Optimization - SEONext Month's Newsletter
VolVol. 2 No. 8 August 2010
It's August.  How many of your New Year's resolutions are still waiting for completion?   Is one of them your promise to Get Organized?  Since it is too hot to be outside, let's try to catch up
on organizing your business. 
Quick Tips for Getting Organized
Getting Organized1. Planning - Make a list of your biggest office organization problems. Do you have piles of papers that need to be sorted, trashed, or filed?  Do you have general garbage surrounding you (such as drink bottles, old magazines, etc.)?  Do you have disks or CDs everywhere with files and programs that you need?  Do you have a problem finding a pen or paper clip when you need one?
2. Clean, organize, and purge your desk - Update your files and replace all torn files. Buy new files, in different colors, and organize them by color: green for financial papers, purple for clients, and so on. Be sure to label all the files, and then organize them alphabetically within each color scheme. And never, ever put the word *Misc* on any file -- once you file it, you'll forget what you put in it. If you can say out loud what's in the file, you have your label.
3. Get rid of any office supplies you haven't used in the past year - Return them to the store for credit or donate them to your favorite charity. The less clutter there is in your office, the more happiness there'll be in your life. If you buy a new printer, donate the old one. You don't need two printers -- the old one is just taking up space. This goes for everything in your office.
4. Clean out your inventory - the same as above.  If you have inventory that isn't selling, have a big sale.  This will bring in customers and open space for new, more saleable products.  Or donate it to a charity for a tax write-off.
5. Go digital whenever possible - File emails and documents on your computer in digital form rather than printing everything out for paper files.  Keep your computer backed up so nothing is lost.
6. Organizing Your Computer - If your general office space is cluttered and unorganized, chances are your computer files are in disarray as well. You'll find that you can work more productively if you don't have to search for where you saved files. Simply delete anything you no longer need, clear any unnecessary icons off of your desktop area, and organize your computer's file folders in a similar manner to your hard files.
7. Scheduling - Always keep your schedule and deadlines in front of you.  Missing an important deadline isn't an option.  Keep a calendar on your desktop, so you can view general deadlines at a glance.
8. Make a note on your calendar - one week ahead of any event about what you need to do for that event,   Do you need to buy wine to take to an office party?  Do you need to send flowers for your mother's birthday? Whatever it is, make a note of it in advance so you can stay on top of your tasks.
9. Use only one calendar - Choose the one that works best for you: one on your computer, a handheld one like a PDA, or a paper one on your desk. Then get rid of all your other calendars and use just the one to record and keep track of everything.
Online Calendars 
Google Calendar
For years I used Outlook as my calendar.  But, now my Outlook is not looking good.  I don't mean my attitude, my Microsoft Outlook crashed.  Instead of spending money to replace it, I switched to a Web mail account and I found Google Calendar, a free time-management Web application offered by Google.  
 
7 reasons to use Google Calendar
Organizing your schedule shouldn't be a burden. With Google Calendar, it's easy to keep track of life's important events all in one place. 
 
1. Share your schedule
Let your co-workers, family, and friends see your calendar, and view schedules that others have shared with you. When you know when everyone is free or busy, scheduling is a snap. You can actually create several calendars in-one, so that you can have a *work* and a *home* calendar color-coded for ease of use.
2. Get your calendar on the go
With two-way syncing to your mobile phone's built-in calendar or a mobile version of Google Calendar that's made for the small screen, you can access your calendar while you're away from your desk.
3. Never forget another event again
Customizable reminders help you stay on schedule. You can choose to be notified by email or get a text message sent right to your mobile phone.
4. Send invitations and track RSVPs
Invite other people to events on your calendar. Guests can RSVP to your events by email or via Google Calendar.
5. Sync with your desktop applications
Access your calendar however and whenever you want by syncing events with Microsoft Outlook, Apple iCal, Mozilla Sunbird, and more.
6. Work offline
Know where you're supposed to be or projects to complete, even when you don't have Internet availability. With offline access, you can view a read-only version of your calendar no matter where you are.
7. All of this is free and easy to set up.
 
Yahoo offers a similar calendar.  You might want to check it out, too.
How We Can Help You Get Organized
We can add a survey to your website or include it in an eNewsletter like this one.  Show your customers that you care.  Ask them how you can better serve them.  The survey can be as long or short as you need.

A simple survey might be:
1) What is the reason for your visit today?
2) Were you able to complete your task today? 
3) If you were not able to complete your task, why not?
 
These questions apply to both brick and mortar stores and Internet sites.  The answers to your questions will help determine the products you carry, inventory levels, customer satisfaction, and more.
 
Contact us for more information about Survey Forms or any other form you need.  Your customer completes the form.  You receive an email with the results and the information is stored in a database for future reference.  A great way to Get Organized.
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